It was hot, sweaty and windy. Arash Moallemi had flown down to Dallas for the State Fair of Texas to shoot an engine prototype for Ford, unsure of what he was walking into.

Pierre Bourjo, had recently accepted a new project for to create an interactive 3D model. The idea for Ford’s new engine prototype seemed simple enough – tap and zoom in with your fingers to see details from all angles of an object suspended in space. And then you find out there are no blueprints, no references, but the only physical prototype in North America was somewhere in Dallas for show. To somehow bring back all the details, Pierre figured photogrammetry was the solution. Simply put photogrammetry is a process of creating a digital model from hundreds of photographs.

When Arash arrived, the engine was under a tent on grass. He had a couple of hours to shoot before the fair began, keeping in mind all the supporting plates Pierre will require to build the animation. Arash said, “The engine was on a podium that didn’t spin. So this meant that we had to mark our distances and shoot around it in 360….It was a challenging shoot as technically I had to do my best to be perfect, but the engine was crooked (as it was sitting on grass), the wind was crazy high and kept ripping up the background paper and knocking it down. It was so hot and humid even this Middle Eastern boy had to take a water break between each set of images. [Finally] Got all the images in the bag, just in time for the fair to open.”

 

 

The solution of photogrammetry was a little risky – would any parts be missing or incomplete? There was no opportunity to reshoot. Armed with tons of visual references, Pierre started to build. To produce a fully controllable model with fleshed out details, he created some sculpts but also entirely recreated all details, so it was clear and precise when viewed at various angles, or zoomed in.

He says, “In the span of a few weeks, I processed the base shape of the 3D engine from the photographs, modelled additional parts by hand and fine tuned the textures to ensure everything was optimized for real time interaction. The client was able to carefully inspect the 3D model onscreen throughout the process and I made the necessary changes to reflect the product accurately.

Over 1 million polygons later and after perfecting the high resolution texture maps, the result is one of the most detailed interactive model we have seen of its kind. Just a perfect engine in space. It’s always rewarding to push new technology to its limits with a successful outcome!”

 

For those who love food but want to explore a little, who have ‘”done” the comfort food train for long enough and crave fresh vistas of experience, Actinolite is probably your next stop. Hello… kale sorbet?

It might sound left field, but Actinolite‘s menu is simply field-based. Led by chef Justin Cournoyer, the curated, ever-changing menus focus entirely on local, sustainable ingredients and foraging the fields around the actual town of Actinolite. Photographers Arash Moallemi and Jim Norton has been following one of Canada’s Top 100 restaurants since its inception. See below for images of the restaurant and its menu, to be featured on tonight’s premiere of Chuck & Danny’s Road Trip on Food Network Canada!

 

Foraging outside Actinolite, Ontario

 

The restaurant at Dupont/Ossington

 

Last words

Arash Moallemi: The menu might not be for everyone, but the curating is amazing. One dish leads to another perfectly. I find myself thinking about it a week later – it inspires my work even. The dedication to bringing out the best in an ingredient’s essence, that was at the back of my mind when I was shooting the next round of IKEA products. How do I really bring out that knife or cheese grater? It is all about doing simple, well.

 

“Instagram, or it didn’t happen!”

We love collaborating with fellow creatives to tell stories through the perfect image or video. But what happens behind the scenes, or fun creatives that pop up on the way to that final storyline… well it’s all on Instagram!

 

Hamin Lee Photography – Hamin has shot for Flare, Globe and Mail, Canadian Tire, Subaru and most recently, Chevrolet. See photographer selects and behind the scenes on @hamin.leephotography .

 

Adrian Armstrong Photography Inc. – Adrian’s still life has been shown in Holt Renfrew, Hudson’s Bay, Sharp Magazine and most recently, Budweiser. His Instagram shows fun GIFs from set, photographer selects and other passion projects such as Giants of Africa.

Throw back to #fuzegoesbang thanks for the help @robcomeaufilm @fuzereps #gif #scarletibis #birdinflight

A post shared by Adrian Armstrong (@aaphotographyinc) on

 

Pierre Bourjo – FUZE’s CGI artist is a lightweight on Instagram, but he’s forgiven for turning work out on a dime, creating work for Netflix, Ford, Disney, Cadbury Dairy Milk Chocolate and various alcohol beverages. For a sense of his aesthetic, check out his ‘Nasty” ice cream on Instagram.

Fully CGI #nastycone #cgi #3d #illustration #icecream

A post shared by Pierre Bourjo (@pierrebourjo) on

 

Fiocca Studio – Rob Fiocca’s studio is the home of moody, cinematic food and lifestyle images, but the studio Instagram features light moments with creative talents and travel moments when working on location. Fiocca Studio has shot for Kraft, Interac, Food & Drink Magazine and Elle Decor.

Props 😍

A post shared by Fiocca Studio (@fioccastudio) on

 

Krug Studios – Steve Krug’s studio account experiments with GIFs, cinemagraphs, short videos and lots of bread. The only bread-baking photography studio that we know of, recently shot for Keilhauer Design and South St. Burger.

 

Arash Moallemi – Arash’s helicopter license and eye for technical details belies his love for food and colour. Check out his Instagram for on location shots of behind the scenes, teasers for new work and his camera set ups for the various photography challenges he faces.

 

Sandy Nicholson Photo – Sandy Nicholson has just released a series of “Accidental Camouflage” images, marrying his eye for spontaneous moments with the environment. Aside from his commercial work, notably McCain Foods, Le Creuset and President’s Choice, Sandy is currently working on a creative series with winter surfing (see image link below).

https://www.instagram.com/p/BQbzqHJFeqt/?taken-by=sandynicholsonphoto

 

Noguchi Studio – Vincent Noguchi’s cozy studio is the star of the this work account, where local stylists and fresh ingredients often get together to create stunning work. Final images from various campaigns also pepper this feed, which is Noguchi Studio’s primary social media account.

https://www.instagram.com/p/BPF8ItQgxTm/?taken-by=noguchistudio

 

Norton Studio – All you lovers of Iceland, this is where to gather! Jim Norton’s love for travel is clearly on display here, especially his favourite destination Iceland. Follow along for casual takes on food shoots, the beloved studio dogs Falki and Jiggs and lots of travel photography.

 

Carlyle Routh – Carlyle’s Instagram account features her favourite outtakes from her latest fashion and beauty shoots, such as Fortnight Label and One Magazine. Updated daily, its all eye candy here with gorgeous models and interesting angles abound.

ALEXA / New work out of the #beautiful @a1exajones #hair #makeup by the #talented @sabrinarinaldimakeup #photo #me

A post shared by Carlyle Routh (@carlylerouth) on

 

Maya_V_Photo – Maya Visnyei shoots food primarily, but her Instagram feed will show she loves natural light and accidental patterns just as much. Check her feed for drool worthy food shots and and pretty micro-moments.

National Pie Day, eh???

A post shared by maya visnyei (@maya_v_photo) on

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

We love this city and our work, but sometimes we need to get out and explore this incredible world out there. For almost a month in December-January, Amanda MacInnis and her new husband Sterling travelled Europe on a honeymoon of a lifetime. She came back, starry-eyed and giddy (or just severely jet lagged) and shared her favourite memories and best travel tips with us.

Q: What was your itinerary? How did you two decide where to go? 

We started in Rome (top of my bucket list) on to Berlin, Amsterdam and Prague. I was lucky – I said I wanted to go to all these places and he said, “Me too!”. In particular Sterling wanted to go to Germany and the Netherlands (really, Amsterdam). A stop over in Brussels was an added bonus – beautiful! 

Deciding was based on rave reviews about these cities from other people and our friends over the years. If I did the same trip 5 years ago, some of the choices would have definitely been different (as I would not have heard about them).

 

Q: So many cities in just 3.5 weeks – do have a favourite day/moment/place? 

WAY too much eye candy to pick a favourite! The best overall was blindly spending a day exploring each city with no map. Turning a corner to see another picturesque monument in Rome, stumbling into a street market in Amsterdam, standing amongst ornate spectacles of Grand-Place in Brussels… Endless favourite moments.

Travel Tip: food tours are the best. Local food curated by a local, history lesson and hidden gem finder. 

The most impactful was visiting the Sachsenhausen concentration camp, just north of Berlin. Walking in the footsteps of 200,000 political prisoners on a blustering cold (January) winter day is a truly humbling and mindful experience.  

 

Q: Was there a sort of the soundtrack to this journey?

Does the BBC count? LOL! European TV leaves you with a slight lack of English entertainment (but the BBC was everywhere). We were plenty up to speed on the news of the world.

 

Q: What would you say, was the most essential thing to pack while you travelled?

  1. North American cold meds.
  2. An old phone. When your phone is stolen, that hand me down tech comes in *super* handy.

 

Q: A lot of your visits were documented on Instagram. What  were your favourite posts? 

1) Because Rome.

3) Cafe circa 1642, Amsterdam.

Cafe circa 1642 👌🍻#amsterdam #netherlands #tourist #travel #walkeatsleeprepeat @eatingeurope

A post shared by Manda M. (@mandamacready) on

4) La Grand-Place has a grand place in my heart.
Thank you Amanda!

So THAT’S why Sandy Nicholson was in Brigus, Newfoundland in September – Le Creuset Canada! For the global launch of “Oyster“, a new warm grey colour created by the Canadian team at Le Creuset, Sandy Nicholson and his team went east and took an iconic kitchenware brand to the people who really use it.

Some shots were taken at Mallard’s Cottage in Quiddi Vidi, Nfld, which uses Le Cresset for all of the dishes and cookware.

True to his exploratory nature, Sandy went on sea kayak to explore the tiny inlets. Some of these shots ended up being part of the final story:

Coming very soon…

A video posted by Le Creuset Canada (@lecreusetcanada) on

Possibly inspired by the fishermen he had been filming, this was a little makeshift dinner on the beach with wild mussels.

….. and other sights and sounds from visiting this dreamy little town. They have deep fried Mars bars!

Obligatory Atlantic beach shot.